Client Advisory Services
Use our expertise to get more from your marketing programs.
With Vertis Client Advisory Services, retail advertising experts will evaluate your premedia, print applications, media placement, direct mail and use of technology to uncover opportunities for reducing program costs, improving quality, and getting to market faster. Once we have completed our review of your current operations, Vertis will summarize our findings, making cost savings and revenue generating recommendations as part of a Vertis Solution Proposal.
By utilizing our premedia, print advertising production, media placement, direct mail and advertising technology expertise, we can help your company get more for every program dollar.
Our advisory services include:
- Premedia. Vertis can apply best practices to streamline your premedia workflow and suggest changes in hardware, software, staffing, or process to reduce premedia development time, cut cost, and improve output quality.
- Printing application optimization. Use print production, quality, and color management experts to find modifications in print specifications, paper, size, pages, or formats that will improve production efficiency, quality, and cost.
- Media placement. Let Vertis help you maximize the return on your distribution strategy. With your approval, we will provide an analysis of your current buying strategy, event planning, insert order placement, contract negotiations, and a reconciliation of your invoices. Vertis expertise will help you improve the precision of your print advertising targeting and reduce program waste.
- Direct Mail. Close examination of your direct mail production environment will reveal opportunities to streamline production and reduce program costs.
- Technology. Our experts will evaluate your use of technology for ad production and proofing, looking for opportunities to streamline processes through automation and other state-of-the-art ideas including online inserts and e-marketing. Let Vertis help your business harness the power of technology to deliver lower program costs and new revenue opportunities.
Learn more about our client advisory services.
